Why WestRock?
Learn more about the innovation and capabilities behind our industry-leading paper, packaging, display and automation solutions.
Ready-to-drink cocktails experienced 400% market share growth from 2019 to 2022.1
1,600 new ready-to-drink spirit-based drinks launched in 2022.2
60% of Gen Z consumers drink ready-to-drink cold brew.3
53% of Gen Z and Millennials say that sustainability is important when making purchase decisions.4
Learn more about the innovation and capabilities behind our industry-leading paper, packaging, display and automation solutions.
Emerging brands want to keep their sustainability strategy as current as their trendy new drinks. Our paper-based packaging offers a durable alternative to plastic, helping to meet current consumer preferences.
Offering in-house assembly, fulfillment and kitting, we also work extensively with third party co-packers and co-manufacturers to offer a wide range of solutions to help emerging brands make a splash with their launch and continue to gain attention as they grow.
Our designers combine extensive experience with advanced printing capabilities to develop vibrant packaging that stands out on the shelf.
From floor displays to in-aisle organization, our merchandising displays solutions can help you cause a stir with your drink’s launch.
Learn more about the innovation and capabilities behind our industry-leading paper, packaging, display and automation solutions.
Whether you’re launching a canned cocktail or a ready-to-drink coffee or tea, WestRock can support your brand’s evolution with: